Key Account Manager Retail BeLux

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Date: May 18, 2024

Location: Lier, BE, 2500

Company: Bonduelle

This is more than a job, it is the opportunity to make a greater impact on yourself, others and the planet!


Bonduelle is a family-run company of 12.100 people which provides over 100 countries with vegetables and collaborates with  2.100 independent farming partners.


We strongly believe vegetable food is THE solution to bring well-being through food to the nearly 9 billion inhabitants of our planet while preserving its resources. Because we are convinced we have a key role to play, we have made it our mission to "inspire the transition toward a plant-rich diet to contribute to people's well being and planet health".


To this end, we are engaged in the B Corp label process : we grow, process and sell our products sustainably, make plant-rich food more accessible for everyone and deliver positive economic and social impacts for all our employees and communities. 


At Bonduelle, people come first. The size of our company gives all employees the opportunity to grow, gain autonomy and be in charge of their projects. As an international company, we offer a wide array of jobs and responsibilities all over the world.


Bonduelle Northern Europe is one of the regions leading in realizing our mission for 2025. We are a commercial organization based in Eindhoven. We are responsible for the Benelux, Scandinavia and the United Kingdom. For our Sales department we are looking for a:


Key Account Manager Retail BeLux
40 hours per week


As a Key Account Manager within the BeLux Retail department, you are responsible for developing and executing strategies to drive revenue growth and strengthen relationships with our retail partners. You identify and capitalize on opportunities to expand our presence within key retail accounts, ensuring that our products are effectively positioned to meet the needs of both the retailer and the end consumer.


The KAM position requires a hunter mentality and a proven track record of doing business with key retail customers (BeLux).


You inspire customers through your passion for plant-rich food, knowledge, listening skills and persuasiveness to start working more plant-rich. You include the internal organization in your plans. You are a builder with vision and you take initiative. You close deals in a creative way in which you show courage and build and expand the relationship with customers and prospects.


You work closely with colleagues from other departments such as finance, supply chain and marketing. You are responsible for the retail market and it is up to you to serve and acquire existing and especially new accounts. 

You are part of the Sales team and report directly to the Sales Manager Retail BeLux.


Responsibilities: What do you do?

  • Putting our customers first: what do they find important and how can you help, relieve and grow them on behalf of Bonduelle?
  • Customer Focus; solution selling within the retail environment,
  • Translating trends and developments within the plant-rich food category into collaboration with retail customers,
  • Negotiating the yearly agreements with retail customers (Delhaize, Carrefour, Provera & Intermarché),
  • Monitoring objectives and maintaining efficient records regard visits, budgets, forecast, account plans and other relevant information,
  • Deliver the budget and implement our strategy in terms of growth, marketshares, profitability and other set KPI's.


Working towards a better future for our people, planet and food, you are someone who:

  • Would like to contribute to a better future and always keep this in mind when making decisions;
  • Maintaining a healthy and safe environment; You pay attention to the balance between work and private life for yourself and your colleagues;
  • Promoting the culture of sustainability in the way of working. You work paperless as much as possible and make use of all digital tools facilitated for you;
  • Contribute at least once a year to a place or project, outside the organization, where you care for people or the environment, so that it becomes a better place to live


We are looking for a colleague who:

  • Has a Bachelor's degree in Business Administration, Marketing, or related field. A Master's degree is a plus;
  • Proven experience (at least 3 years) in key account management or sales within the retail industry, with a track record of achieving sales targets and fostering client relationships;
  • Is fluent in Dutch, French and has a good command of English (spoken and written);
  • Is result driven and customer focused;
  • Has an understanding and/or experience with retail operations, merchandising principles, and customer behavior;
  • With entrepreneurial, eagerness and commercial savviness;
  • Has strong communication skills: Inspire, Influence and Convince;
  • Is a networker and has strong analytical skills.



  • Experience in Food


We offer:

  • A challenging job at an inspiring company that continues to grow and values quality and innovation
  • A multidisciplinary team that strives to get the best out of themselves every day
  • Market-based employment conditions;
  • A hybrid work policy with flexibility in working hours and workplace;
  • A pleasant team of colleagues who work with pride at our organization.



Apply now:
If you have any questions about the vacancy, please contact us on telephone number +31 (0)40 261 88 33. You can apply via our application page with your CV and a motivation letter.
We inspire the transition toward a plant-rich diet to contribute to people’s well-being and planet health. Join us!


Proud of our values, such as concern for people, fairness and openness, we are convinced that individual differences make a team grow. We encourage diversity in all its forms and our positions are open to diverse backgrounds and experiences to create a workforce that truly reflects our communities. All applicants will receive consideration for employment without regard to race, color, religion, sex (including pregnancy), age, sexual orientation, national origin, marital status, parental status, ancestry, disability, gender identity, genetic information or other distinguishing characteristics or legally protected status that make a workplace diverse. If you need assistance, please contact us at +31(0)40 206 44 88 or


You want to know more about us?


Acquisition in response to this vacancy is not appreciated.

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